Gina Kay - bridal beauty
luxury wedding makeup and hair destination
BESPOKE
BEAUTY
bridal
est. 2008
An abundant beauty experience with all the right details
Fancy made fun for refined brides
Adorning brides since 2008, Gina's signature offerings are personal, intentional, and refined.
Surrounding Philadelphia & beyond
Be • spoke
To be spoken for
Originating in London, bespoke means "to be spoken for" when referring to a custom tailored suit. What represents a woman's power suit more than her wedding day look?
Gina cannot wait to curate your wedding day hair and makeup!
THE PERFECT BALANCE OF COMFORT AND SPLENDOR
“Love of beauty is taste. The creation of beauty is art.”
MEET GINA
An artist rooted in excellence (and joy)
G has worked globally on styled shoots, movie sets, celebrities, and commercial catalog shoots alongside famous olympians. Graduating in 2008 from a top makeup & hair design school, she trained directly under some of the industry's leading artists such as Leonard Engleman & Nelly Recchia.
Be true
Gina is now an award-winning artist with an exceptional reputation as a pioneer in the bridal beauty industry. Since 2010, she has built the True Beauty Marks team, established Groomed by TBM, and True Beauty Market servicing thousands of couples throughout the Philadelphia region.
PERSONAL
PASSION
Now that her companies have thriving teams, G is refining her work for a select few brides each year to showcase her personal talents in the art of bridal beauty. Her specialty is enhancing the natural details of each bride's beauty & her presence is celebratory, high vibe, and loving.
At the heart of it
G’s a mother of 3
Loves sweet treats
Enneagram 8w7:challenger
Always appreciates great style, decor, & gardening
More than your average hair and makeup
LIMITED SPACE
Exclusive to a select few brides each year, Gina provides an artfully captivating experience. Each bride is surrounded by trusted experts, some of the top awarded professionals & brands for the most lavish indulgence, with ease.
PRICING
Local bridal clients spent an average of $6,867 per booking (2023/24). Pricing begins at $2,300 for on location bridal bookings.
FULL SERVICE
Gina's top tier package features:
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Curated beauty services for your entire wedding weekend
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Champagne preview appointment
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Luxury skin prep and relaxation services
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Full set of premium, ethically sourced clip-in extensions
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Handpicked box of luxury beauty products- perfect for wedding day prep
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Wedding day touch up kit
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Additional concierge touch ups as needed
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Easy admin communication
& SO much more!
TRAVEL
For those marrying abroad, G provides a fully immersed destination weekend from your unique welcoming party to the traditional send-off brunch.
Initial pricing upon inquiring & custom proposals available for unique requests.
kind words
"Working with Gina was one of the best decisions I made for my wedding! They did hair and makeup for 8 of us on my wedding day. The whole process was professional, personal, clean and fun. As a bride working with Gina was seamless and relaxing. I knew I was in good hands and just would not have to worry - it was truly worth every penny. She took lots of time at my trial to explain products and different looks. It was wonderful. On the day of my wedding, I felt more beautiful, and still like myself, than I think I ever have before. It made me so confident on such a special day. So many compliments all around and could not recommend her more."
-L.W. 2023
Bespoke beauty for fun, refined brides on the east coast & worldwide.
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